May 8, 2024
Toshiba Gulf FZEThe technological community witnessed an extraordinary display of innovation and foresight at the LEAP 2024 event, which took place from 4-7 March 2024 in Riyadh, Saudi Arabia. Toshiba Gulf FZE attended this event through its partner, ABM Olayan, showcasing their latest products. With over 215,000 attendees across four days, the event hosted at the Riyadh Exhibition and Convention Centre, Malham, became a crucial meeting point for future technological advancements. This strategic collaboration underscored Toshiba’s commitment to the region and its dynamic involvement in shaping the future of technology.
Represented by the Products & Solutions Manager, Ajith Siva, and the Product and Solutions Manager for Auto ID Solutions, Bhavik Mahale, the Toshiba team proudly joined 1,100+ expert speakers, 600+ startups, and 1,800+ global tech exhibitors. Their attendance underscored Toshiba’s commitment to driving innovation and delivering comprehensive solutions across the technological field.
The LEAP 2024 event provided a platform to showcase many innovative products and solutions. Among the highlights were the Toshiba A3 Colour MFPs, including the eS7527AC model with finisher and the cutting-edge MyQ 3rd-Party Print Management Solution, tailored for enhanced operational efficiency and user accessibility with an Arabic interface. In addition, Toshiba’s display of Barcode Printers, ranging from colour to industrial, mobile, and desktop printers, demonstrated unparalleled quality and functionality, meeting the diverse needs of the modern enterprise.
The presence of Toshiba at the Olayan booth was particularly strategic, allowing for a unified presentation of technological solutions under one banner. Toshiba’s attendance aimed to showcase world-leading products and drive engagement and interaction within the tech community. It was an opportunity for customers and industry leaders to experience the innovative capabilities of Toshiba’s offerings.
The event’s success was evident in the display of technological expertise and the meaningful interactions among prestigious brands and industry experts. Toshiba representatives’ direct involvement also facilitated deeper connections with the audience, allowing for a genuine exchange of ideas and insights. The collaboration with Olayan for booth space and demo units—coupled with Toshiba’s dedicated efforts in marketing, customer registrations and giveaways—exemplified well-orchestrated engagement that resonated well with the attendees.
LEAP 2024 has set a new benchmark for technological expositions globally, and Toshiba’s impactful presence has further cemented its position as a leader in the tech industry. As we look forward to future innovations and gatherings of minds, we at Toshiba remain committed to driving technological advancements and shaping the future with every leap.
May 8, 2024Toshiba Gulf FZE
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